Bloom. Fuses R'n'b with Pop Empowering All of Her Listeners in Her Latest Single and Music Video Release "Ring Ring"
Explore how Bloom. Fuses R'n'b with Pop Empowering All of Her Listeners in Her Latest Single and Music Video Release "Ring Ring" remains a key topic with our...
Written by Ashley Chadha and Rich Mello, whilst it was produced by the latter, “RING RING” is a strong and confident track that is full of self-empowerment. Seductive, sultry, and sexy, BLOOM. brings it in the vocals, the lyrics, and the emotion, sending out the belief of self-worth to all of her listeners. With an addictive hook and chorus, BLOOM. shines throughout embedding the track in our minds so we’ll remember it for the rest of the day – this is a total bop! We are witnessing the rise of a superstar.
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She brings her superstar quality into the accompanying music video, directed by Aiden Thomas, which sees BLOOM. perform the house down. She completely slays in this performance-based visual, with some fierce dance choreography that we could watch again and again and still be impressed by! We also watch her smash a red rotary phone (well rotary style since there isn’t an actual rotary dial on there) with a hammer, showing her self-confidence and telling this guy that she doesn’t need him. On top of that, there are intercutting scenes of phone handsets being offered to her but she bats them away as she isn’t answering the phone and rightfully so because has self-worth – something we all need.